Author Archives: Herb

About Herb

Herb Williams created the IAMS SuperDog show thirty years ago. His concept was to showcase the joy of having fun with your dog in a stunning, riveting canine spectacle unlike any performance ever seen before. Many years ago, as President of the Metropolitan Kennel Club of Toronto, Herb initiated the first entertainment show with dogs at a regular Championship Dog Show. It was evident to Herb that the entertainment ring had mich more attraction to the public than regular judging rings. Herb's passion for the IAMS SuperDogs has endeared him to millions of fans across North America. Today, second and third generations continue to love the IAMS SuperDogs, Herb and the IAMS SuperDog show.

Where the audience walks on the red carpet

Although the IAMS SuperDogs have been seen throughout North America, there are a number of things about our shows at the CNE that make them unique.  Our shows here are enormously popular – so it is important to arrive early, … Continue reading

Posted in Behind the Scenes 2008 | Comments Off